Driving Automation Adoption with Gamification for MSPs

Automation doesn’t fail because of technology. It fails because of adoption.

In this MSP Insights deep dive, the Pia team breaks down a practical, proven way to increase technician engagement and drive measurable performance gains through gamification within the service desk.

If your team has deployed automation but struggles with consistent usage, behavior change, or accountability, this session walks through how leading MSPs motivate technicians, reinforce best practices, and scale adoption without adding management overhead.

In this session, you’ll learn:

• How gamification works inside Pia through achievements, milestones, and recognition

• Ways to drive automation adoption at scale without constant follow-ups

• Real-world partner playbooks that improve consistency and coverage

• How engagement connects directly to faster resolutions, efficiency, and service quality

• Live Q&A and practical insights from the field

Featuring:

• Matt Frederick – Partner Success Manager

• Shaun Oosthuizen – Product Specialist

• Donald McArthur – Service Manager, Real IT Solutions

• Alyssa Castro – Director of Partner Success (Moderator)

If you’re looking to turn automation into a sustained behavior across your MSP, this session provides a practical roadmap grounded in real-world experience.