Larissa Varela

Larissa Varela

Pia, Global Head of Growth Marketing

With 20+ years of experience across IT, SaaS, and FinTech, Larissa brings extensive expertise in growth and product marketing, along with delivering impactful, data-driven customer engagement.

More From Larissa Varela

Striking the Ideal Synergy: Elevating MSP Services with AI and Human Ingenuity 

AI & Human Synergy Revolutionizing MSP Services

Discover the dynamic synergy between AI and human expertise, elevating MSP services to new heights of efficiency, customization, and strategic innovation.

Pia’s 2023 in Review [INFOGRAPHIC]

Pia aiDesk in Review with Seamless Integration

Discover Pia’s exciting 2023! Explore our ‘year in review’ infographic unveiling our significant growth, innovative tech strides, and the remarkable outcomes the Pia team has achieved this year!

Driving customer satisfaction through automated service desks

Driving customer satisfaction through automated service desks with automated customer service

In this blog, learn how automated service desks amplify customer satisfaction, streamline ticket resolution, and revolutionize MSP workflows.

Hyperautomation vs. RPA: Which is Better for MSPs? 

RPA vs Hyperautomation with ai automation solutions

In this blog, we explore the key differences between traditional Robotic Process Automation (RPA) and the emerging trend of hyperautomation to help MSPs make informed decisions about their automation strategy.

Future predictions: Where is hyperautomation taking MSPs

Where is Hyperautomation Taking MSP with pia automation

Explore the future of Managed Service Providers (MSPs) in the era of hyperautomation. Discover how cutting-edge technology is reshaping MSP landscapes for enhanced efficiency, innovation, and growth

The future is hyperautomation – Why automation is no longer enough

The future is hyperautomation 1

In this blog, discover how hyperautomation outshines traditional automation, boosting efficiency, accuracy, and customer experience, fueling growth in a rapidly evolving business landscape.

How can MSPs benefit from Hyperautomation? 

How can MSPs benefit from Hyperautomation

Learn how hyperautomation is revolutionizing service desk operations and the huge advantages it offers Managed Services Providers in this insightful blog.

How AI is reshaping the MSP help desk 

Artificial Intelligence Reshaping MSP Industry with AI Help Desk Integration

Find out how artificial intelligence (AI) is transforming the managed service provider (MSP) industry by driving efficiencies, and quality of service while reducing cost and employee burnout.

5 reasons to join a Pia aiDesk Live Demo

5 reason to join a Pia AaiDesk Demo

Wondering if Pia aiDesk is the right ITSM automation tool for your MSP? In this blog, find out the top 5 reasons why you should join a Pia aiDesk Live Demo