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Pia joins Pax8 Marketplace to bring service desk automation to MSPs

Written by Larissa Varela | Mar 31, 2026 10:35:10 PM

For the first time, MSPs can purchase and deploy Pia through the Pax8 Marketplace 

TAMPA, Fla., March 31, 2026 – Pia, the leading AI-led help desk automation platform for managed service providers (MSPs), today announced its availability in the Pax8 Marketplace. For the first time, MSPs can purchase and deploy Pia directly through Pax8, the leading cloud commerce Marketplace.

As MSPs continue to consolidate vendor purchasing through marketplaces, Pax8 has become a common platform for evaluating and managing new tools. By joining the Pax8 Marketplace, Pia reduces friction in how MSPs implement automation, helping service desks improve consistency, reduce manual effort, and scale operations without adding headcount.

“Having run MSP operations, I know the pressure to do more with less while meeting service expectations,” said David Schwartz, CEO of Pia. “And I know MSPs don’t need more buzzwords. They need tools that deliver real impact, and making Pia available through Pax8 makes it easier to adopt practical AI that helps teams operate more efficiently and grow without compromising service quality.”

Pia automates common service desk work directly inside the PSA. It handles tasks like ticket triage, categorization, and routine workflows, improving consistency across the ticket lifecycle. The system is designed to support technicians, not replace them, allowing teams to focus on higher-value work while repetitive tasks are handled automatically.

“MSPs are being asked to scale without adding headcount, improve margins without sacrificing service, and innovate while staying efficient,” said James Allen, chief community officer at Pia. “When AI and automation are easier to deploy, technicians can focus on critical thinking, escalations, and customer relationships while digital systems handle repetitive work.”

“We’re excited to welcome Pia to the Pax8 Marketplace,” said Oguo Atuanya, Pax8’s corporate vice president of vendor experience. “MSPs are looking for practical automation that integrates seamlessly into the tools they already use, and Pia helps deliver consistent service and scalable operations. We look forward to helping our partners access Pia’s AI-led help desk automation through our Marketplace.”

With Pia available through Pax8, MSPs can integrate service desk automation alongside the other tools they already manage. The move aligns with the industry’s shift toward operational AI embedded in everyday service delivery.

For more information about Pia’s availability in the Pax8 Marketplace, visit https://app.pax8.com/catalog/p/pia/f40f1bf4-1bd6-43ae-b847-18638a5afafb?page=0&size=12&query=pia.

About Pia
Pia is an MSP service delivery automation platform built to resolve tickets faster and enable service teams to execute work consistently and at scale. Operating directly inside the PSA, Pia uses a proprietary machine learning model to classify tickets and trigger 100+ pre-built automations, along with the flexibility to create custom workflows as needs evolve. The result is faster ticket resolution, higher productivity, improved employee satisfaction, exceptional client experiences, and scalable company growth without increasing headcount. Learn more at pia.ai.

About Pax8
Pax8 is the cloud commerce Marketplace of the future, linking partners, vendors, and small to mid-sized businesses (SMBs) through AI-powered insights and comprehensive product support. With a global partner ecosystem of over 47,000 managed service providers, Pax8 empowers SMBs worldwide by providing software and services that unlock their growth potential and enhance their security. Committed to innovating cloud commerce at scale, Pax8 drives customer acquisition and solution consumption across its entire ecosystem.[DS1]